Custom marketing dashboards

All channels united: Ads, META & Analytics in one view
Up-to-date visualisation: Interactive KPIs instead of static PDF reports
Complete setup: interfaces, data model & agency reporting

Marketing dashboards enquiry

Customer satisfaction

4.9

Based on 33 reviews

All channels, full control

Marketing & performance data in a central dashboard

The smart linking of all data sources makes your entire marketing performance visible at a glance: no rigid PDF reports, no manual Excel spreadsheets, and always up to date. Instead of isolated figures from individual advertising channels, you have an interactive interface in which all KPIs can be freely filtered and analysed in detail down to keyword level.

This allows budgets to be precisely controlled, CPO potential to be identified across channels, and marketing measures to be clearly prioritised. A professionally set up performance dashboard thus becomes a reliable basis for decision-making for more profitable campaigns, better conversions, and maximum efficiency in your company.

GA4 Data Visualisation: Understanding the Customer Journey

Our dashboards present all web analytics data from, for example, Google Analytics 4 (GA4) in a visual format that lets you see immediately what action to take. Relevant events, demographic characteristics, and detailed e-commerce figures are available to you in interactive graphics. This enables analyses that are too convoluted in the standard interface: granular funnel evaluations, cross-channel user paths, and cohort-based comparisons. The basis for informed decisions and clearly measurable conversion optimisation.

Search Engines & Ads: All Performance KPIs Updated Daily

We make all your advertising and visibility data centrally manageable, regardless of individual platforms such as Google Ads, Microsoft Ads, or META. Clicks, impressions, conversion rates, and the cost-per-action (CPA) can be segmented in detail down to keyword and campaign level. This results in performance evaluations that go far beyond standard reporting: intent clusters, demographic profitability analyses, and precise before-and-after comparisons. An effective way to identify budget potential and to increase ROI in a targeted way.

Custom Dashboarding: A Single Source of Truth

As an experienced agency, we utilise Google Data Studio (formerly Looker Studio) to develop a central marketing dashboard that goes far beyond GA4 and traditional ads reporting. Upon request, we also integrate your affiliate networks, CRM systems, or offline figures. Rheinwunder creates a structured, unified data model for this purpose, with clearly defined metrics, dimensions, and identifiers. This results in consistent reporting across all channels, including usage signals, conversion data, and direct budget effects. A solid, scalable visualisation that measurably strengthens your strategic planning and performance marketing.

Transforming data into clarity

Central dashboards for your entire marketing data landscape

Whether GA4, Search Console, Ads, META, or CRM: We visualise your relevant KPIs in customised Data Studio dashboards. This creates a reliable foundation for cross-channel analyses. Ideal for companies that want to steer their growth based on data without getting lost in convoluted reporting.

Marketing dashboards enquiry

AN END TO DATA CHAOS AND EXCEL SPREADSHEETS

Why you need a customised performance dashboard

Isolated advertising accounts and manually created monthly reports waste valuable time and obscure the true ROI of your campaigns. A professional dashboard serves as the central command centre for your marketing. We visualise your most relevant KPIs interactively, with data updated daily. This enables you to make quicker decisions, manage your budgets precisely, and always have a complete overview of your business success.

Automated reporting with up-to-date data

Save yourself the hours of compiling figures at the end of the month. Your new dashboard updates fully automatically. This way, you and your team have access to up-to-date data at all times and can respond immediately to market dynamics.

All channels in direct comparison

Whether it’s META Ads, Google Ads, organic traffic, or email marketing: we present all touchpoints clearly side by side. This way, you can quickly see which channel delivers the most cost-effective conversions and where you should reallocate your budget.

Interactive data analyses & custom filters

Instead of rigid PDF documents, you receive a fully interactive interface. Filter your revenues and leads with just a few clicks by time periods, devices, demographic characteristics, or down to the level of individual keywords.

Full budget control & profitable cost management

Keep a constant eye on the Cost-per-Action (CPA) and your target-ROAS. Profitability analyses immediately reveal unprofitable campaigns, allowing you to invest your advertising budget precisely in the true revenue drivers.

100% focus on your KPIs & individual metrics

We do not force you into any pre-made software templates. Each dashboard is individually designed by us. We integrate exactly the data sources, funnels, and metrics that are truly critical for your specific business model.

EVERYTHING ABOUT YOUR NEW REPORTING

Your questions about dashboard creation

The transition from manual Excel lists to an automated dashboard is an important step for your marketing. In our FAQs, we answer the most common questions regarding data sources, setup duration, and customisation options, so you know exactly how our solution makes your daily work easier.

What data sources and tools can be integrated?

We can integrate almost any relevant marketing platform into your dashboard. In practice, we connect Google Analytics 4 (GA4), Google Ads, Microsoft (Bing) Ads, META (Facebook & Instagram) and Google Search Console as standard. Upon request, we can also integrate Matomo, your affiliate networks, CRM systems, or internal company data for fully holistic reporting.

Can we also analyse specific keywords and campaigns in detail?

Yes, absolutely. Our dashboards are not superficial management summaries. You can filter the data in depth, from overall performance down to the level of individual search terms. For each keyword, you can see exactly how many clicks it generated, the costs incurred, the conversion rate, and the final cost per action (CPA).

Can the customer journey also be represented by devices and demographics?

We integrate detailed segmentations directly into the dashboards. With just a few clicks, you can evaluate the proportion of conversions from Mobile vs. Desktop or identify which age and gender groups your most profitable buyers come from. This allows for much sharper budget decisions for future campaigns.

How long does it take for the finished dashboard to be ready?

This depends on the scope of the interfaces to be connected. We typically set up a standardised configuration with GA4, Google Ads, and META within a few days. Once the data architecture is established, your dashboard updates automatically on a daily basis, and you will never have to copy numbers into Excel by hand again.

What software do you use for creating the dashboards?

We develop Data Studio dashboards (formerly Looker Studio). This technology offers our clients the significant advantage of not having to pay for expensive monthly software licences for third-party tools. Additionally, Google-owned data sources such as GA4, Google Ads, or the Search Console can be connected natively and securely, with data updated daily.

No more reporting chaos

Ready for full transparency in your marketing?

A customised dashboard eliminates the manual merging of figures and provides you with up-to-date KPIs in a single view. For more precise budget decisions, stronger campaigns, and measurably increased revenue.

Customer satisfaction

4.9

Based on 33 reviews

Marketing dashboards enquiry

Abdeljalil AmejrarSoftware Developer / AnalyticsCall: 0228 243 313 54