Why are alt texts important?
- Accessibility: Alt texts help people with visual impairments to understand the image content through screen readers.
- SEO advantages: Search engines like Google use alt texts to better index images and deliver relevant search results.
- Usability: If an image does not load, the alt text shows users what should actually be displayed.
Best Practices for Alt Text
- Descriptive & precise: Explain the content of the image in a few words.
- No unnecessary words: “Image of…” or “Graphic shows…” is usually unnecessary.
- Maintain relevance: The text should fit the context of the page.
- Don’t overdo SEO: Avoid keyword stuffing – natural descriptions are better.
Legal requirements for alt texts
With the Accessibility Strengthening Act (BFSG), digital offerings are made more accessible for people with disabilities. This means that alt texts for images are mandatory in many cases. Further details can be found here: Accessibility Strengthening Act.
Easily generate alt texts with AI
Manually creating alt texts can be time-consuming – but with our AI-based alt text generator, you can create automatic descriptions for all images in seconds. Try it now: AI Alt Text Generator.
